In this episode of BusinessIsGood, I talk to business owners who feel like they’re pushing harder than ever but getting the same—or worse—results.
Maybe your sales have plateaued. Maybe retention’s dropping. Or maybe your business just doesn’t feel fun anymore. It feels heavy. Slow. Like you’re pushing a rope uphill. You remember when it used to feel easier, and you’re wondering what changed.
Here’s what happened: your business got bloated.
As businesses grow, we tend to add staff, rules, services, pricing tiers, processes, platforms—until we’ve got a mess of well-meaning ideas that are actually slowing us down. The solution isn’t to work harder. It’s to simplify.
It’s time to go back to chicken and rice.
Just like an elimination diet helps reset your body and identify what’s causing harm, simplifying your business helps restore momentum. In this episode, I share:
- Why simplicity scales faster
- How complexity creeps in and slows you down
- Real examples from my own companies
- A simple system you can use to “reset” your business
- Five things you can do today to identify inefficiencies
- Why Tinker-phase entrepreneurs need this more than anyone
If you feel stuck, tired, or over-complicated, this episode will help you reset, refocus, and rebuild momentum—without burning yourself out.
Connect with Chris Cooper:
Website – https://businessisgood.com/
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