Daily Directive: 081224

Write one blog post or record one QuickCast and post to your website.

This week, we’re going to build a social media funnel.

This is one of the 4 funnels that you need to build – and keep operating – at all times.

Today: make one post on Instagram, Facebook Pages, a free Facebook Group, and Google My Business.

(In case you want to follow along, the blog post I’m using is a daily workout post from our gym site. Here it is: https://catalystgym.com/daily-catalyst/daily-catalyst-052824/)

First stop: Instagram. (We’ll use the Desktop version, but you can do this on your phone if you prefer.)
Hit “Create” then “Post”.
Drag a picture

Write your caption. Don’t get hung up on this. Use ChatGPT to help if you need it. Just give people a reason to follow the link you’ll share next.

Add hashtags. I use the same ones every day – I just have them sitting on my Clipboard and copy them into my Instagram posts.

Copy your blog’s URL and paste it in Comments.

Now highlight the text in your Instagram post and hit “Copy” (Command+C on a Mac.)

Open your Facebook Page. (Don’t know the difference between your profile and your business page? Read here.)

Hit “Create Post” (you might have to hit “Switch” to post as your Business Profile.)

Paste the text from your Instagram post into the Facebook page post.

Remove the “link in comments” line and replace it with the URL from your blog post. Facebook allows you to link directly to an off-platform address; Instagram doesn’t.

Add your picture from Instagram.

Hit “Post”. It should look like this. Here’s a direct link to the post on the Catalyst Fitness Facebook page, in case you want to see it.

Copy all the text from your Facebook post, including the link to your blog (the URL), but not including the Hashtags.

If you have a free public group on Facebook, open it. You might have to switch back to your personal profile first.

Share your post in your free Facebook group. Don’t include the hashtags. If you have a private members’ group for your business, post it there too.

Now open your Google My Business page.

(If you can’t find it, start with www.google.com/business.)

Scroll down to “Add a post”.

Copy your post from Facebook. Include the URL to click, and the hashtags.

Scroll down to “Add a button (optional)”.
Select “Learn More” from the dropdown menu.
Paste the URL of your blog post into the “Link for your button” space.
Hit “Post”.

You can order the book here: www.simplesix.com

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