Tag: how to be a business mentor

Time-Tellers and Clockmakers

If you’re a CEO or business owner, you might feel that you have to be more charismatic; louder; or more motivational. As my company grew, I felt that I needed to become a larger inspirational “presence” to my team and my clients. But, as Jim Collins discovered in his six-year study of companies that last, this isn’t true.

How To Beat AI

We content creators live in a miraculous time. We can talk to more people than ever before in history. The power of marketing is astronomically stronger than it’s ever been. Our audience knows no geographical limit. The real foundation for

Our “Basics” Are Not Their “Basics”

This is a fantastic story from Josh McKiterick of Rockstar Trainers. Josh is working with me to audit and improve our curriculum in my mentorship practice, Two-Brain Business. Josh was visiting Vietnam for a wedding. He took his young family

Minimum Effective Task (MET)

If you want a client to get a result as fast as possible, you must simplify their assignment. That means your online course should really be a checklist. Of course, you’ll need to add some background knowledge and maybe coach

Why We’re Capping our Mentorship Practice

We currently have 868 gyms in Two-Brain Business, my mentorship practice for gym owners.We’re going to cap it at 1000. I’m Chris Cooper, and this is BusinessIsGood. Today, I’m going to tell you why we’re capping membership in my mentorship

The 5-Step Staff Training Plan

No matter what field you’re in, you can build a staff training program following these five steps. If you’re a business coach, you can help your clients do the same. Take this model and apply your own branding. First, a

How to Get Big Results In 1/10th The Time

If you could spend 1 hour doing something – or 10 hours – and get the same results, which one would you pick? Of course, most of us would choose one hour. But in truth, in business, that rarely happens.

Business Coaches and Mentors

Many people use the term “Business Coach” and “Business Mentor” interchangeably. However, there are distinct differences.  Business coaches help entrepreneurs overcome short-term obstacles in their business. They apply models from their coaching toolkit to the situation to help the entrepreneur

Building An Ascension Model

If you want to keep clients around longer, you have to give them a “next level” to aspire toward. And if you want them to make consistent progress, you have to give them ONLY the right content at the right

How We Use AI, Part 2

Two-Brain Business is a 1:1 mentorship practice. We rely strongly on human intelligence and empathy (the “two brains”). Yesterday, I told you how we also use artificial intelligence to help our mentors diagnose problems, identify opportunities and prescribe action. This

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